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Wolff Set to Sell Shareholding Pricing Mercedes Formula 1 Team at £4.6bn

Toto Wolff with Mercedes F1 team
Team Principal Wolff has guided the Mercedes team to historic success in Formula 1

Mercedes team principal Toto Wolff is engaged in final negotiations to sell a portion of his shareholding in the Mercedes Formula 1 team.

This transaction estimates the Mercedes team at £4.6bn – an unprecedented figure for an F1 team – following McLaren were valued at £3.5 billion in a change of corporate structure last September.

Wolff, who owns a 33% stake of Mercedes F1, plans to divest a shareholding approximately 5%.

The 53-year-old would stay on as team boss and CEO should the deal proceed.

Shareholder Breakdown

Remaining partners in Mercedes F1 are Mercedes-Benz and chemicals giant Ineos, who both hold one-third of the company.

A Mercedes spokesperson said: "We are providing no comment on the matter. The governance of Mercedes F1 will remain unaltered, and all three partners are fully committed to continued achievements of the brand in F1."

Valuation Growth

The deal signifies a substantial rise in worth of the Mercedes team after Ineos bought its stake for £208m in 2022.

The rise demonstrates the growth in valuations of F1 teams recently due to the growing popularity of the sport globally.

This trend was evident with the box-office performance of the F1 movie featuring Hollywood star Brad Pitt, which debuted last summer and earned more than $630 million (£458m) at the box office.

It is the actor's top-grossing movie and the most successful sports film ever released.

Present Standings

Mercedes are runner-up in the team standings, behind McLaren, with three Grands Prix remaining this season.

Mercedes' primary racer George Russell has won 2 of the 21 races so far and is in fourth place in the individual standings after McLaren's Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

Mercedes won a unprecedented eight consecutive constructors' championships and seven driver championships, six for Lewis Hamilton and one for Nico Rosberg, between 2014 to 2021.

JG
By

Joseph Garcia

A tech strategist with over a decade of experience in UK innovation ecosystems, specializing in digital transformation and emerging technologies.

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